For anonymous users we only use these to allow site analytics. This provides Wallscope with direct feedback on what pages are useful and accessed by the different users of our website, and how we can improve the website design. We use the following cookies:
- _ga - This cookie name is associated with Google Universal Analytics, which is a significant update to Google's more commonly used analytics service. The new service reduces the reliance on cookies in general, and only sets this one, although Google also say data can be collected without setting any cookies. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after two years, although this is customisable by website owners.
As we use a Content Management System (CMS) we provide some of our clients and staff access to the website to submit content and edit web pages. This requires that we track each registered user to ensure that we can effectively manage the content within this website and increase the value of the site to other users.
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